Hi ! I’m Nina, a Mumbai based Mom with 2 great kids and a great business, that’s as close to my heart !
I actually started my career in advertising .. but after 7 years in the job, it was all I could handle! I gave it up to pursue my entrepreneurial and creative streak. The next couple of years were spent exploring ceramic hand painting and doing similar stuff.
Then along came my daughter in 2002 and poof!…. overnight I became a full time mommy. Alongwith all the joys that motherhood brought, came an unexpected challenge… breastfeeding related issues. I knew all about the benefits of breastfeeding. But I had my share of medical problems linked with nursing. Add to this were posture issues that caused shoulder, neck and oh-so-common back problems for me.>
Still I managed to breastfeed my daughter for 6-8 months, but breastfeeding was not an experience I was looking forward to again! But life has it’s own twists and turns.
After 2 years in 2004, my son was born. This time my luck worked out in the form of my friend and her gift, an odd looking feeding pillow to try out this time during breastfeeding. And whoa!! the pillow changed my life.
I was able to breastfeed my son comfortably and relax at the same time! I could laugh, talk, read a > book, watch tv, etc, all while my son nursed to his heart’s content. This was the time when I couldn’t help but wonder that there must be thousands of new moms like me out there going through exactly what I had gone through. And if this one pillow could change my life then those moms have every right to have access to something like this too. This thought remained with me, somewhere in the back of my mind. By the time my son turned two, I was ready to get back to work and to do something more meaningful than just a job!
Every problem breeds a successful solution. And so I went back to the drawing board with a few sketches and iterations of this pillow that had helped me so much and developed an indigenized pillow that would suit the Indian environment. Thus, in 2007, was born Comfeed Nursing Pillow by Nina.
After that, there was no looking back! I have done countless demos and meetings with pre-natal consultants, pediatricians, gynecologists and lamaze classes. Few were unsure (this was the first time anyone had seen a pillow like this in India), most needed no convincing and almost ALL of them were more than happy to explain its benefits to their clients…for which I will be eternally grateful to them.
Thus something which started as a small venture soon gained popularity and momentum by word of mouth (nothing beats a happy customer) and by encouragement from these specialists. Over time, realizing that there was very little focus on the pregnant woman and her overall comfort , I designed and developed more products that help make the 9 month journey of a pregnant women as comfortable as possible. Thus were born, Comfeed Pregnancy Pillow By Nina and Comfeed Wedge Pillow By Nina.
Today I’m thrilled to introduce My Stork Story, a premium maternity & baby-care brand that offers unusual products yet functional designs with comfort matched by style and impeccable quality combined with great value.
All so that every expectant woman’s 9 month story is guaranteed to be ‘happily ever after’!
— Nina Jhaveri —
Founder of My Stork Story a premium maternity & baby-care brand offering unusual products yet functional designs, comfort, style, quality and great value.